Here at HG Logistics LLC in Cincinnati, Ohio, we haul everything–from trains to cranes to surfboards. This morning, after seeing a surfboard delivered to our warehouse, I began to think.. Can surfing be a metaphor for a business?
Surfing is incredibly difficult and like a business, takes a lot of patience and perseverance. Like a business, it requires a great amount of balance to make it work. Also like a business, and most importantly of all, the greater the risk you take the greater the reward. The thing about surfing is that if you stay close to the shore and ride the small waves and play it safe, anyone can do it. However, it is those who are brave enough to wander out into the deep water who accomplish the most and gain the respect of others. HG Logistics LLC is not afraid to venture out into the high tides where no one else is in order to provide our customers with the best possible service.